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PACKAGING 

Materials:

The materials used for packaging, such as glass, plastic, metal, or eco-friendly materials, contribute to the perceived value of the product and align with brand values.

Packaging Design and Graphics:

The overall design and graphical elements on the packaging contribute to brand aesthetics and help in differentiating products on the shelf. Eye-catching and visually appealing designs can attract consumers.

Secondary Packaging:

Additional packaging that may hold and protect the primary packaging during

transportation. It can include boxes, cartons, or other outer packaging.

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